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Focus On creativity

What happens to creativity, when we focus our attention on just one thing?

Our senses are consistently taking information into the brain as neurochemical or electrical signals, millions of signals every second, where each signal is then staged through various sections of processing. Our brain works amazingly the way it filter out signals that may not be important to your well-being.

Things like the color of socks a person is wearing is filtered out– means the factors that seems important will make it to higher levels of thinking, everything else is almost filter out; and this all is done by brain without your consciousness having to do any of the work. Only inputs that truly matter make it to a higher level of thinking where they can be further processed.

coffee cup and business strategy on wooden table

When we’re focused on a particular task or an idea, we set a type of neurological filter for our brains to work with, ignoring anything unrelated to that core task. Sometimes this unintentional filtering means we’re going to overlook potential ideas or solutions that may be just outside the scope of our task.  Just like looking through the lens of a camera but not seeing anything outside the frame.

Focusing means we may never make the connection we need most. We may never see the truly interesting subject just outside of our frame.Focus does play a positive part in the creative process, in that once we have our solution or “big idea” we can focus on it and adapt it or improve it or implement it, but when it comes to creative flow it’s important to have moments where lower level processing in your brain can let the signals in your brain flow freely.

The next time you’re looking for ideas or a creative spark, take a step back, try to defocus, and let your brain do what it does best: process everything.

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